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Brand Guidelines

What's established so far. Full brand book to be developed by Dima.

  • Version: V3 Dense filled chip
  • Primary color: Electric Orange #FF6B2B
  • Corner radius: 6px
  • GE text offset: X:-1.5 Y:-1
  • Wordmark: Stacked split — "Growing" in orange, "Europe" in dark

Colors

Name Hex Use
Electric Orange #FF6B2B Primary brand color, logo, CTAs
Dark (TBD) — Wordmark "Europe", body text
Background (TBD) — Page backgrounds

Domain

  • Primary: growing-europe.com
  • Admin: office.growing-europe.com
  • Wiki: wiki.growing-europe.com
  • Monitoring: grafana.growing-europe.com
  • Code: gitlab.growing-europe.com

Positioning

"One to watch" in European software development. Not Silicon Valley — proudly European.

Pending: Dima (Creative Director)

The following items are queued for Dima's brand expansion work:

  • [ ] Full color palette (secondary colors, gradients)
  • [ ] Typography (font families, weights, sizes)
  • [ ] Iconography system
  • [ ] Photography/illustration style
  • [ ] Email templates
  • [ ] Presentation templates
  • [ ] Social media assets

Status: Not started. Awaiting client project completion to free Dima's capacity.