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Client Engagement Swimlanes

How work flows from first contact to delivered software.

The Value Chain

Client Contact → Intake → Scoping → Design → Development → Review → Testing → Deployment
    (Margot)     (Dima)   (Aimée)  (Alexander) (Team Alpha  (Koen)  (Marije)   (Leon)
                                                or Beta)    (Eric)  (Judith)

Phase 1: Intake (Dima)

  • Client contacts GE (via Margot or direct)
  • Dima conducts creative intake (€25/hr gated assessment)
  • KYC verification
  • Scope assessment is final — defines what gets built

Phase 2: Scoping (Aimée)

  • Technical architecture decisions
  • Technology stack selection
  • Budget estimation
  • Work package decomposition
  • Formal specification creation

Phase 3: Team Assignment (Dolly)

  • Client assigned to Team Alpha or Team Beta
  • Assignment is permanent — client stays with their team forever
  • Cross-team work triggers automatic HALT
  • Ensures context retention and prevents knowledge fragmentation

Phase 4: Development (Team Alpha or Beta)

  • Backend (Urszula/Maxim), Frontend (Floris/Floor), iOS (Martijn/Valentin)
  • Alexander handles UI/UX design
  • Alex/Tjitte manage GitHub/CI pipelines
  • Boris handles database operations

Phase 5: Quality (Koen/Eric + Marije/Judith)

  • Code review (Koen for Alpha, Eric for Beta)
  • Testing (Marije for Alpha, Judith for Beta)
  • Integration tests exercise actual system paths (Proof of Life)

Phase 6: Deployment (Leon + Arjan)

  • Infrastructure provisioning (Arjan)
  • Deployment execution (Leon)
  • Zero-downtime deployment procedures

Human Touchpoints

Dirk-Jan intervenes at: - HALT clearing — when agents encounter blocking decisions - Client escalations — when automated resolution fails - Strategic decisions — pricing, scope changes, priority conflicts - Discussion authority — when agent consensus can't be reached

Monitoring (Continuous)

  • Nessa — Performance monitoring
  • Eltjo — Log analysis
  • Mira — Incident correlation
  • Ron — Constitution enforcement
  • Annegreet — Knowledge extraction → wiki brain